Category Archives: Uncategorized

Business Lessons Learned 1 Year into the Pandemic

March 24, 2021 | Posted by Elisa Berger, Ph.D.

It’s been one year since the world shut down and a lot has happened. I started writing this in the early days of closure and realized it would be good to share for those who may not have experienced the … Continue reading →

Posted in Business Management, Direct Marketing, Marketing Strategy, Uncategorized | Tagged , , , , , , | Leave a comment

Email Database Check List

March 16, 2021 | Posted by Elisa Berger, Ph.D.

Looking for an easy way to make more money from your existing buyer file?  Expand your marketable universe of email addresses.  Now is the time to make sure you haven’t missed an opportunity to communicate through this budget friendly and … Continue reading →

Posted in Data, Data Management, Direct Marketing, Email, Hygiene, Marketing Strategy, Uncategorized | Tagged , , , , | Leave a comment

ACMA CCPA Panelist Tom Berger: Recap on Key Service Bureau Considerations

June 19, 2020 | Posted by Tom Berger

I was honored to participate in the recent CCPA panel discussion hosted by the ACMA. I provided my perspective on preparedness from the service bureau world. For those of you who could not attend, below is a recap of key … Continue reading →

Posted in Data Privacy, Hygiene, Uncategorized | Tagged , | Leave a comment

Considerations when Implementing a Strategy to Comply with NY’s Reg-200

November 9, 2012 | Posted by Tom Berger

New York State now requires that insurers match their policy data to the Social Security Administration’s Death Master File (SSA DMF).  This emergency rule, which became effective June 14, 2012, “applies to (1) every policy issued by a domestic insurer … Continue reading →

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