KPIs for Survival: Keep a Watchful Eye on your 12-Month Buyer Count
Is Your Business Growing—or Losing Momentum? Start With These Two Questions: The answers to these two simple questions surrounding your 12-month buyer […]
Best Practices for In-Store Data Collection: Balancing Efficiency, Privacy, and Data Retention
Effective customer communication is crucial for retention and growth, and it begins with the collection of contact information at the time of […]
Improve Customer Retention by Targeting Segments in Motion
The ever popular and highly predictive “RFM” metric provides a static point in time view of your customers by their purchase total […]
Florida Court Issues Opinion on ‘Time’ vs ‘Proof’ of Death
Please see below for an article recapping the Florida First District Court of appeals’ August 5th 2014 opinion in regard to Thrivent Financial for […]