Our Database Marketing Optimization Suite™ puts strategic marketing within the reach of all companies by allowing users to design the optimal contact strategy by segment and measure the success of budgetary spend.
Our data management and unclaimed property expertise provides insurers with a proven process that exceeds Social Security Administration Death Master File (SSA DMF) fuzzy matching requirements for state mandated compliance.
Cross Country Computer's MergePlus™ delivers hygiene, appends, data rehabilitation and merge purge for better aggregation and cost saving duplicate identification.
Email is the most cost effective means of 1:1 marketing today. Cross Country Computer's cMail™ delivers hygiene, appends and cross-channel deployment to reach your target audience with relevant messaging.
Attributing revenue to marketing spend is complicated making strategy evaluation difficult. CrossMatch™ marries the order placer to historical promotions to determine which offers prompted a given purchase for better decisions.
Cross Country Computer's List Management Optimization Suite provides quick counts, easy fulfillment, auto data card updates and robust reports that save time and money for more profitable rental income.
Our Database Marketing Optimization Suite™ puts strategic marketing within the reach of all companies by allowing users to design the optimal contact strategy by segment and measure the success of budgetary spend.
Our data management and unclaimed property expertise provides insurers with a proven process that exceeds Social Security Administration Death Master File (SSA DMF) fuzzy matching requirements for state mandated compliance.
Cross Country Computer's MergePlus™ delivers hygiene, appends, data rehabilitation and merge purge for better aggregation and cost saving duplicate identification.
Email is the most cost effective means of 1:1 marketing today. Cross Country Computer's cMail™ delivers hygiene, appends and cross-channel deployment to reach your target audience with relevant messaging.
Attributing revenue to marketing spend is complicated making strategy evaluation difficult. CrossMatch™ marries the order placer to historical promotions to determine which offers prompted a given purchase for better decisions.
Cross Country Computer's List Management Optimization Suite provides quick counts, easy fulfillment, auto data card updates and robust reports that save time and money for more profitable rental income.
COMPANY PROFILE
Doing business in today’s rising cost environment has added to an already complex dynamic. Cross Country Computer specializes in bringing strategic solutions within the reach of all companies seeking to evolve their methods and turn the ROI equation back in their favor. Our industry experts and robust data management solutions make it easier for marketers to acquire, retain and develop valuable customers. Our core competencies extend beyond traditional consumer applications to include a wealth of innovative best-of-breed solutions specific to the challenges of business to business marketers, as well as a range of Unclaimed Property solutions targeted to the Insurance and Financial Services sectors.
Contact us to learn more about how Cross Country Computer can help you grow your business.
California Passes Delete Act
On September 13, 2023, the California Assembly voted 52 -14 (with 12 abstaining) to pass the California's Delete Act (CA SB 362), requiring the California Privacy Protection Agency (CPPA) to create a portal by January 1, 2026 for residents to request deletion of personal data that has been collected by the 486 registered data brokers in the state through a single click. The bill further allows authorized agents to request deletion on a consumer’s behalf. Registered data brokers would need to begin applying deletion requests as of August 1, 2026. Brokers will have to perform the process at least once every 45 days, and continue to delete a consumer’s designated information on a go-forward basis unless the consumer updates their request. Unverified requests would need to be treated as ‘opt-outs’ rather than as deletions. Our expectation is that this will reduce the amount of data that can be leveraged in third party models, and lead to a reduction in rentable names. The bill next heads to the Governor’s desk for signature.
RECENT BLOG POSTS
- 06.27.24
Best Practices for In-Store Data Collection: Balancing Efficiency, Privacy, and Data Retention
Posted by Elisa Berger, Ph.D. - 05.11.21
What is a New Customer? Are we talking about the same thing?
Posted by Elisa Berger, Ph.D. - 03.24.21
Business Lessons Learned 1 Year into the Pandemic
Posted by Elisa Berger, Ph.D. - 03.16.21
Email Database Check List
Posted by Elisa Berger, Ph.D.
